Antonia Beauty prices remain unchanged upon introduction of the euro

Bulgaria has been using the euro as its official currency since January 1, 2026. And yes - quite expectedly, we've been getting the same question in recent days:

"Does this mean prices will change?"

Our answer is clear and short: no.

Antonia Beauty prices do not increase with the adoption of the euro.

What does this mean for you?

The transition to the euro is a currency change , not a reason to change our pricing policy.

All amounts are converted correctly at the fixed rate. 1 EUR = 1.95583 BGN , without "tricky" rounding up and without hidden increases.

In other words: the real value of the products remains the same.

Same routine. Same care. Same quality.

Consistency and trust

Antonia Beauty was created with the idea of pure, honest care - and that applies not only to the formulas, but also to the way we communicate with you.

At a time when we are all looking for the "fine print", we choose to be clear: the euro is not an occasion for price tricks.

Care without compromise

Regardless of whether the price is listed in leva or euros, our products remain what they are: your daily ritual that works.

Questions and information

If you have any questions about displaying prices, payments, or recalculation, please write to us. The Antonia Beauty team is here to help.

Thank you for your trust.

We move forward with the same care, the same quality, and the same value.